Editorial Design: Connecting Lives

The Calgary Humane Society needed a visually engaging newsletter to highlight community partnerships and progress, effectively communicating their initiatives to donors and event attendees. The challenge was to make the Spring 2024 Connecting Lives issue stand out while reflecting the shelter’s mission and impact.

Company /

Calgary Humane Society

To solve this, a creative design approach was developed using the Calgary Humane Society’s brand colors, dynamic shapes, curves, and custom illustrations. These elements were integrated to enhance the storytelling, bringing the shelter’s updates and initiatives to life. The design seamlessly blended written content with engaging visuals, creating a magazine that was both informative and visually appealing. The result was a standout issue that garnered high praise from staff and readers, showcasing the positive impact of the shelter’s work.